If you missed it this morning on the show, Samuel L. Jackson just went OFF on a "reporter" who confused him with Laurence Fishburne...and for good reason!!!

He was mostly joking, but when "entertainment reporter" Sam Rubin from KTLA Morning News asked Jackson about his Super Bowl ad...Jackson went on a 3-minute diatribe while Rubin attempted to apologize.

(Remember, it was Fishburne that was in the KIA ad playing he played Morpheus from The Matrix...)

PS...Hey, KTLA...if there's an opening for an entertainment reporter who can actually distinguish one human being from another, I'm available!!! :)

WHAT'S IN YOUR WALLET???? LOL!!!